Birchbox July 2016

The Birchbox July 2016 box arrived a little later than normal, but better late than never and this month’s box is in collaboration with Millie Mackintosh with the theme of ‘Never Ending Summer’. This summer is proving to be pretty decent for British standards, especially if this week’s weather forecast is anything to go by so it feels finally feels appropriate for a summer themed box. If you’re new to Birchbox, it’s a monthly subscription box service where you receive a box of beauty treats each month for £12.95 although you can save money by purchasing a 6 month or 12 month subscription.

Birchbox July 2016Birchbox July 2016Birchbox July 2016

The first item within the Birchbox July 2016 box is the product which was created in collaboration with Millie, and is the LOC Ultra Gloss Lip Pencil in the shade Bohemian Rose worth £9 which Millie supposedly help create. I have tried a few of the LOC products (LOC is a Birchbox brand) and I really like their eyeshadow pencils, but I’m not a massive fan of their lip pencils so I’m going to give this to my friend as it’s a little too barbie pink for my skintone but I imagine it will suit a lot of people.

Birchbox July 2016

Next in the Birchbox July 2016 box we have a single Indeed Labs Hydraluron Moisture Boosting Mask worth £5. I had a full size box of these (you get four in a box for £20) and I have to admit, I really wasn’t impressed and I didn’t see any benefit from using them. They are like a thick clear jelly which you place over your face like a sheet mask and they supposedly release hyaluronic acid into the skin for an hydration boost but as I said, I don’t notice any improvement to my dry skin but they are pleasant to use albeit a little pricey for something that’s just ‘pleasant’.

Next up is a 50ml Caudalie Micellar Cleansing Water worth £3.75 which is described as being a gentle cleansing water to remove makeup and impurities from the skin. The water has an orange and lemon blossom and watermelon and mint scent to refresh the skin, and it does feel very lovely and soothing although it does feel a little drying on my super dry skin but an intensive moisturiser soon gets rid of any dryness.

Birchbox July 2016

The next item in the Birchbox July 2016 box is a 4ml sample of the Nails Inc Nail Polish in the shade Oxford Street worth £3.75, but the shades do differ between boxes. The best way to describe Oxford Street is that it’s a milk chocolate brown, which sadly isn’t my kind of shade but I do like the Nails Inc polish formula.

The last product within the box is the John Frieda Frizz Ease Forever Smooth Anti-Frizz Primer worth £9.99 and boxes will either get this primer or the Luxurious Volume 7 Day Volume In Shower Treatment. The Anti Frizz Primer is designed to work from the inside and out to smooth the hair and John Frieda have just rebranded all of their products and these are the old packaging so I can’t help thinking that’s why they feature in this month’s box. I love the Redken Pillow Proof Primer so I’ll pass this onto one of my friends who’ll get better use out of it..

So that’s everything inside the July Birchbox 2016, I’d love to know if you got anything different in your box?

All products featured on Gemma Etc. are PR samples or gifted items, unless otherwise indicated. This post may contain affiliate links. If you wish to find out more, please see my Disclaimer within my navigation bar.

Gemma Etc.
Gemma Etc.

Hi, my name is Gemma, and I’m the writer behind I’m a true beauty obsessive, and love writing about anything to do with beauty. In addition to Gemma Etc., I also own, and love sharing my thoughts and feelings about beauty and lifestyle products.

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