I’ve owned the Makeup Forever Ultra HD Invisible Cover Concealer for other a year now, but I’ve never featured it on my blog as I’m still not sure how I feel about it. I try so many beauty products on a daily basis, and I usually form an opinion with only a couple of uses but I just can’t make my mind up on the Makeup Forever Ultra HD Invisible Cover Concealer. I already own the Makeup Forever HD Concealer which I featured here on my blog previously, but I really didn’t get on very well with it as it’s difficult to blend and is prone to creasing but I really liked the great shade range so I decided to try the new formula of the concealer when it launched last year, hoping I’d have better results.
Instantly hide dark under eye circles with ‘Ultra HD’ concealer an innovative range of colour correctors and concealers. Featuring an anti-dark circle complex with radiance booster, this concealer support collagen to refresh and awaken the under eye area. Along with filling and smoothing fine lines, its lightweight formula is infused with pure focus pigments that reflect light to erase shadows, while the hyaluronic spheres prevents moisture loss. For an instantly flawless complexion, choose from the peach colour correcting shades to neutralise dark circles then, use a concealer shade to brighten the under eye area.
The Makeup Forever Ultra HD Invisible Cover Concealer is £20.50 and available to purchase from Debenhams here in the UK. There are 14 shades to choose from, and there are some amazing swatch posts online to help you decide which shade would be your best match such as this one. The shades are divided into two categories; “color correct – to neutralise dark circles with a peach shade” and also “conceal – brighten and awake undereye area”, and I decided on R20 as I have a strong cool undertone, and it looked like a good pale shade. The concealer is packaged within a squeezy plastic tube, with a rounded tip allowing you to apply directly from the tip onto the skin.
The Makeup Forever Ultra HD Invisible Cover Concealer in R20 is the most perfect shade match for my skintone, and I find it to be quite neutral in tone which surprised me as it’s described as being a colour correct shade so I expected it to be quite peachy in tone. The consistency of this newer formula is considerably better than the older version as it’s easy to apply for a start. The original formula was so thick that it ended up leaving my under-eye area looking cakey but this version has a lightweight formula which blends easily with your fingertips or a BeautyBlender. Now onto why I’m not sure how I feel about this concealer, even after using it for a year..
Firstly it’s called the “Ultra HD Invisible Cover Concealer” which to me suggests that it’d offer high coverage but in my opinion the coverage is very, very minimal. In the swatch photo above you can see it is indeed invisible on the skin as you can’t see it on the skin, but it hasn’t even covered the palest of my freckles. It doesn’t cover blemishes either so it feels a little pointless as a concealer, as it doesn’t really counteract darkness either. I really like how it feels on the skin, but I just wish it had more coverage as I don’t really see the point in using it as I need either coverage for blemishes, or a concealer/corrector which will make a difference to my dark circles. I know this review isn’t particularly helpful as I’m on the fence but I feel it should offer more than just ‘feeling’ nice for £20.50 but I do love Makeup Forever so this won’t put me off trying more of their products.
I’d really like to know if you’ve tried this concealer? Did you have similar results to mine?