IT Cosmetics UK Website Launch

IT Cosmetics have launched their very own UK website which is such exciting news. Until now the only way we could get our IT Cosmetics fix was through QVC or Selfridges but they both charge a lot for postage which has always put me off. To celebrate their UK website launch, they’re offering us all 10% off our first order when signing up to their newsletter as well as free delivery which is the perfect excuse to place an order for a product/s you’ve been wanting to try.

By signing up the the newsletter, it will also give us access to exclusive VIP offers, private sales and early access to new product launches. I’m already a massive IT Cosmetics fan and have featured the IT Cosmetics Bye Bye Under Eye Concealer, IT Cosmetics Naturally Pretty Eyeshadow Palette and IT Cosmetics Makeup Brushes here on my blog.

IT Cosmetics kindly gave me a small selection of sample sizes of their products to coincide with their UK launch. The samples included two different shades of the IT Cosmetics Bye Bye Under Eye Concealer in Light and Medium, but as I mentioned above I have already written an indepth review on the ‘Fair’ shade here on my blog. It’s one of the most pigmented concealers I’ve ever tried. You literally need a pin head sized amount of this concealer as it’s insanely pigmented but it’s amazing if you have hyper pigmentation issues or any acne scarring as it covers anything.

Next up were two samples of the IT Cosmetics Your Skin But Better CC+ Color Correcting Full Coverage Cream (what a name) in the shades Light and Medium. I’ve never tried this CC Cream before but I’ve heard so many people rave about it on YouTube. I can’t get either of these shades to work for me as I’m polar bear pale but I’d definitely want to try the Fair shade as the coverage really is impressive for a CC Cream and it blends nicely into the skin.

The product I was most looking forward to trying was the IT Cosmetics Superhero Elastic Stretch Volumising Mascara which I have fallen in love with already. It’s designed to help the lashes look longer and more volumised, lift, separation and curl with collagen, biotin and peptides to improve the health of your lashes. It’s a natural bristle mascara which layers well upto three coats and is very black and dramatic. I’d 100% purchase the full size of this mascara, I love it and it’s not even dried out yet so I imagine it’ll only get better and better.

The last product I got the chance to try is the IT Cosmetics Brow Power Universal Brow Pencil which is something I’ve wanted to try for such a long time. If you watch QVC when IT Cosmetics are on, the show always shows how this one shade of pencil matches everyone which I just couldn’t believe but I’m so glad I got a chance to try it. It’s one universal shade which is designed to look like real hair with a budge proof and smudge proof formula.

The pencil has a spoolie in addition to the oval shaped brow pencil containing biotin, saw palmetto and antioxidants to boost the brows. How can a brow product match everyone’s brows?! I just don’t get it but this pencil does work for my very dark (almost black brows) which is some kind of sorcery but I need it in full size as it’s bloody brilliant.

I’d love to know your favourite IT Cosmetics product? Will you be making an order from the IT Cosmetics UK website?

All products featured on Gemma Etc. are PR samples or gifted items, unless otherwise indicated. This post may contain affiliate links. If you wish to find out more, please see my Disclaimer within my navigation bar.