Whenever Makeup Revolution launch a new chocolate bar eyeshadow palette under their I Heart Revolution brand, I’m always interested as they have the tendency to have the best Revolution eyeshadow formula. Some of their palettes can be hit or miss (like any brand) but the newest launch within the chocolate bar range is the I Heart Revolution Violet Chocolate Eyeshadow Palette £8.99 which I knew I needed in my life as purple is my favourite colour.
When this I Heart Revolution Violet Chocolate Eyeshadow Palette launched there was buzz about it being a dupe for the Huda Beauty Desert Dusk Eyeshadow Palette but I can categorically say it is definitely not a dupe in shades, quality or formula of the shadows. I always find it’s those that don’t own the original palette which label a product a dupe, but the Desert Dusk Palette is my all time favourite palette and whilst it would be amazing to find a £9 dupe for a £56 palette, it’s not a dupe.
“Create eyes that hypnotize with our Violet Chocolate Eyeshadow Palette. Eye makeup that is guaranteed to turn heads with 18 richly pigmented eyeshadow shades ranging from captivating purples, violet tones, burgundy hues, anchored with earthy neutrals and browns. A mixture of mattes, shimmers and satin shades with a delectable chocolate scent.“
The I Heart Revolution Violet Chocolate Eyeshadow Palette is packaged within their typical dripping chocolate palette design, with purple dripping chocolate onto dark and this is the new style of the palette with even shaped pans, and not the old style with two large base shades. The palette has a full size mirror and contains eighteen powder eyeshadows which for the first time I’ve ever noticed with the new palette design have different weights.
The eleven matte shades contain 1.2 grams of product whereas the seven shimmers contain only 1 gram each, and I don’t really understand why the weights differ between the two. Another issue I have is that Revolution aren’t using the ‘English’ spelling of some of the shades; Vitalize/Idolize which I could understand if it was an American based brand but it’s a British brand registered within the UK – it’s just strange.
The I Heart Revolution Violet Chocolate Eyeshadow Palette contains mattes, satins and shimmers and strangely enough the mattes are far superior to the shimmers which is a theme I’ve noticed with the more recent Revolution palettes. I don’t know if they’ve changed their formula but the mattes are amazing; they’re pigmented, soft, smooth, blendable, longlasting and bold in colour but the shimmers are a little more insipid in comparison.
Levity, Amethyst, Violaceous and Curfew aren’t upto the usual Revolution standard. Don’t get me wrong, they work absolutely fine but they’re not amazing like the shimmers used to be in the likes of the Rose Gold and Naked Chocolate Palettes where the shimmers were bordering on being foiled as they were so intense and metallic.
If you already own the Desert Dusk Palette, I wouldn’t recommend this palette as it’s not special or unique in comparison but if the £56 price tag of the Huda Beauty palette had put you off and you wanted a purple palette, I think this is a nice option. W7 have just launched their Dusk til Dawn Palette which looks a lot more promising with regards to being a ‘dupe’ with the textured shades but overall this isn’t one of my favourite I Heart Revolution Palettes and I think I’ll end up passing it on as I can’t see myself reaching for the mediocre shimmers.
I would love to know your thoughts on this new I Heart Revolution Violet Chocolate Eyeshadow Palette? Do you like purple shadows?