W7 make a lot of products which are ‘inspired’ by higher end products such as the Urban Decay Naked Palettes and Benefit Box ‘O Powders. The W7 Honolulu Bronzer has been described as being a dupe for the iconic Benefit Hoola Bronzer. The W7 Honolulu Bronzer is only £5.95 whilst the Hoola Bronzer is £25.50, so there’s a big difference between the two.

“Say goodbye to pale, sun-deprived skin! Honolulu is W7’s cure to skin that needs a bit of bronze! This box of warmth in your make-up bag will keep you looking radiant throughout the day! Using the brush provided, dust over the face to create a sun kissed glow.“

The W7 Honolulu Bronzer is packaged within a pale pink box with a lid, just like the Benefit Box ‘O Powders with a squared off brush. The Hoola bronzer has a whole Hawaiian hoola skirt theme with flowers, and the Honalulu bronzer has a similar floral design.

The brush is so cute with a black handle, and white bristles with a pink ombré effect, and the quality of the brush is on par with the Benefit Hoola brush too which is amazing considering there’s a £20 difference. The narrow shape of the bristles makes it ideal for contouring, especially the sides of the nose and along the jawline.

Colour wise, both W7 Honolulu Bronzer and Benefit Hoola are spot on and if anything the pigmentation of the Honolulu bronzer is more intense as shown above with the top swatch being Hoola and the bottom swatch Honalulu. If you have super pale skin like mine, I think Benefit Hoola might be a better match as you can go subtle or intense.

Whereas I’ve found with the W7 Honolulu Bronzer that it’s a go big or go home situation as it’s very soft and very pigmented, so in my opinion it’d be better suited for those with a skintone deeper than mine especially if you like a more intense bronzer.

The price of this bronzer means it would work amazingly well as a body bronzer as you can fit a fluffy bronzer brush inside the box, and it has a natural semi matte finish. I personally prefer more neutral toned or cooler toned bronzers, but if you’ve been wanting to try Benefit Hoola, this would be a great alternative for only £6.

Have you tried anything from W7? What is your favourite bronzer?

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