Huda Beauty | Cult Beauty Brand of the Month – November 2018

If you’re a regular reader of my blog you’ll know much I love Huda Beauty as a brand, and I only tried their products for the first time in November last year and I’ve loved every single product I’ve tried so far. I’ve featured a number of the Huda Beauty products on my blog so far including; a Liquid Matte Lipstick, Rose Gold Remastered Eyeshadow Palette, Coral Obsessions Eyeshadow Palette, the Desert Dusk Eyeshadow Palette and the Smokey Obsessions Eyeshadow Palette. For the month of November, Huda Beauty are the Cult Beauty Brand of the Month which means they’re offering free international shipping on all Huda Beauty orders so if you’ve been tempted to try some of their products, November is definitely the month to do it. I have an Huda Beauty haul for you today and I’ll be following up with some more indepth posts very soon and I may have ordered the brand new ‘The New Nude Eyeshadow Palette’ too within hours of its launch on Cult Beauty so I’m very excited to be able to blog about that too.

Huda Beauty | Cult Beauty Brand of the Month - November 2018

So Who Is Huda Beauty?!

Huda Kattan is one of the most influential women in the Middle East with over 28 million followers on Instagram alone, but she also has a blog as well as an online store with all of her products. Huda is based in Dubai but thanks to Cult Beauty we are able to get our hands on Huda Beauty products here in the UK. The Huda Beauty brand launched in 2013 and is one of the world’s fastest growing beauty brands with Huda herself and her sisters Mona and Alya working behind the scenes starting off by creating a range of false eyelashes. Since their initial launch, the brand has grown to include liquid lipsticks, lip contour pencils, textured eyeshadow palettes and complexion products, and I myself am excited to see which products Huda Beauty launches next.

Huda Beauty | Cult Beauty Brand of the Month - November 2018Huda Beauty | Cult Beauty Brand of the Month - November 2018

Huda Beauty Easy Bake Loose Powder £28

The Easy Bake Loose Powder is one of the brand’s newest launches and it makes me excited for what their future complexion products might be. There are eight different shades available to cater for different skintones and the powders are inspired by Huda’s strong belief that the technique of baking is a key step to a flawless finish while ensuring long-lasting, meltproof makeup. Baking is a term which has been used by the drag community for years and involves letting translucent powder sit on your face for five to 10 minutes, which allows the heat from your face to set your base foundation and concealer. Once you’ve let the powder sit on your face you simply dust it off to reveal a creaseless and flawless finish. Translucent powders are certainly not a new concept but various brands are creating ‘baking’ powders for the baking method.

I have very dry skin but I always have to set my concealer or foundation or it simply doesn’t last so I’ve always liked using loose translucent powders so I couldn’t wait to try the Huda Beauty Easy Bake Loose Powder. I chose the palest shade within the range; Sugar Cookie which is said to be suitable for all fair to tan skin tones, with a neutral undertone. The powder is £28 but it contains an impressive 20 grams of product which is very generous especially compared to the Charlotte Tilbury Genius Magic Powder which is £33 and only contains 13 grams of product, and the Hourglass Veil Translucent Powder which is £42 and only contains 10.5 grams so the Huda Beauty Easy Bake Loose Powder really is great value in comparison.

The packaging is sleek with a clear square plastic jar and a black lid which twists off to reveal a lid covering an unique powder net designed to disperse a controlled amount of powder. You can then use your BeautyBlender, brush or powder puff directly on the net to pick up the powder without having to tip any of the powder out of the jar. I really appreciate this design as it reduces mess and wastage, and the bottom of the jar features a sticker showing you where best to apply the powder with a three step guide.

Huda Beauty | Cult Beauty Brand of the Month - November 2018 Huda Beauty | Cult Beauty Brand of the Month - November 2018

Huda Beauty Topaz Obsessions Eyeshadow Palette £25

I have been lusting after the Topaz Obsessions Palette ever since Huda Beauty launched their Precious Stones Collection of five more colourful, Mini Obsessions Palettes. I already own two of the Mini Obsessions; Coral and Smokey, and I love them so much so I knew I needed to try at least one of the new additions. I was really tempted by the Emerald Obsessions Palette as I love green eyeshadows but I wasn’t wowed by the matte colours whereas I loved all nine of the shades within the Topaz Obsessions Palette. The Topaz Obsessions Palette can be seen as ‘another neutral’ palette but I feel like the shades are a little more unique, especially with the matte shades and beautiful metallics.

I thought the Topaz Palette would be amazing when used beside my Smokey Obsessions Palette and their mini size is such perfect, although they still contain a decent amount of product (1.1 g per shadow) regardless of their smaller size. The nine shades within this particular palette contain hues of gold, brown and amber to evoke the aesthetic of precious topaz and Huda Beauty describe the shimmers as being duo-chrome and I can’t wait to show you how incredible the swatches are in my review coming very soon.

Huda Beauty Mauve Obsessions Eyeshadow Palette £25

As a fan of the Huda Beauty Obsessions Palettes, I decided I needed to add the Mauve Obsessions Palette to my collection as I’ve really been enjoying using more mauve and pinky tones within my eye makeup. I thought the Mauve Obsessions Palette would be particularly perfect for this time of year for creating berry toned eye looks and the swatches just totally won me over. I like that this palette has six buttery matte shades in a nice range of tones so you could create a full matte look with this one palette, and the three shimmer and foil shades are stunning.

I have to admit, the glowing reviews on the Cult Beauty website of this palette was what won me over and now I’ve tried it for myself I can totally see why so many love the Mauve Obsessions Palette. I would really love to see Huda Beauty launch a mauve and berry toned palette next in the style of one of the big 18 pan palettes as I love the mix of textures they use within the Desert Dusk Palette and the Rose Gold Remastered Palette and I know it would be super popular. I was tempted by the Urban Decay Naked Cherry Palette but I feel like the Mauve Obsessions was the better choice and its £17 cheaper for three shades less, and I have to say I prefer the formula of the Huda Beauty eyeshadows.

Huda Beauty | Cult Beauty Brand of the Month - November 2018

Huda Beauty Lip Strobe £17

The Huda Beauty Lip Strobes are a collection of twelve strobing metallic lip glosses from sheer to full coverage depending on the shade. I’ve always been a massive lip gloss fan so I’m loving that lip glosses appear to have made a comeback this year. I already own the Huda Beauty Lip Strobe in the shade Ritzy so I know I already like the formula, and I chose the shade Snobby after seeing some swatches on Instagram. Huda describes Snobby as having a semi sheer light pink base with pink and gold pearls, and can be worn alone or layered over your chosen lipstick. I think Snobby is almost like a paler version of NARS Orgasm blush in a lipgloss form with the same pretty golden shift, and it teams amazingly well with the Lip Contour in the shade Wifey…

Huda Beauty | Cult Beauty Brand of the Month - November 2018

Huda Beauty Lip Contour £16

I tried my very first Huda Beauty Lip Contour last month with the shade Bombshell and I instantly knew I needed more shades as the formula is just perfect for a lipliner. Bombshell is a warm toned pinky nude shade, and I decided on Wifey as it looked to be a lovely peachy pink as I felt like the two shades would cover all bases in terms of nude lip colours. I think £16 is a really great price for the Lip Contours and the formula is just as nice as the Charlotte Tilbury Lip Cheats, Urban Decay 24/7 Glide On Lip Pencils and much nicer than the MAC Lip Pencils. I’m going to do a post on both Bombshell and Wifey together so you can see how pretty they are, but if you’re after a longwearing, waterproof lipliner the Huda Beauty Lip Contours are amazing and there are 18 different shades to choose from.

I’d love to know if you’ve tried anything from the Huda Beauty brand before? Remember there is free international shipping worldwide throughout November on all Huda Beauty orders at Cult Beauty, and you can shop the range here.


*Products featured on Gemma Etc. are press samples or gifted items unless otherwise indicated - please see my Disclaimer page for further information. This post may contain affiliated links.

UK Beauty and Lifestyle blogger blogging daily since 2012. On Gemma Etc. you can expect to find in-depth honest reviews, giveaways and more. I’d love to hear your thoughts on this post in the comments below..

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