Gemma Etc.

Welcome to Gemma Etc, a beauty and lifestyle blog which started life back in 2012 under the name Miss Makeup Magpie. I finally decided to rebrand from missmakeupmagpie.com to gemmaetc.com in April 2017 as I felt like I’d outgrown my Miss Makeup Magpie name, and I felt like it really restricted me with what I could feature. Whilst Gemma Etc. will always be mainly a beauty blog, I will also include more lifestyle items and topics as my life is so much more than just beauty – even if beauty is, and always will be my number one love. 

I decided to start blogging on a random night in December 2012 after religiously reading an handful of beauty blogs, and realising I wanted to create my own. I’ve always been very opinionated so blogging is perfect for me, as it gives me an outlet to share my opinions whilst talking about the products I love, and those I don’t.

Honesty is so, so important to me and throughout the life of my blog, I’ve featured both positive and negative reviews. There are so many bloggers that only ever post glowing reviews, but nobody can like everything so whilst there will be products I don’t enjoy, I always try to keep my posts as balanced as possible whilst being thorough too. There are brands I love such as ColourPop and Too Faced, but there are still products of theirs I don’t rate so I’ll always let you know my honest opinion of products regardless of whether it’s a PR sample or it’s purchased with my own money. 

Get To Know Me

Age: Early thirties.

Skin Tone: Very pale with a pink undertone and lots of freckles.

Skin Type: Dry and dehydrated, yet prone to blemishes.

Hair: Brunette, fine, waist length and prone to frizz.

Favourite Beauty Brands: Highend; Too Faced, Tarte, NARS, YSL, Giorgio Armani, Urban Decay. Drugstore; ColourPop, Essence, Revolution.

Top 5 Favourite Makeup Products: ColourPop Super Shock Shadows (all), Huda Beauty The New Nude Eyeshadow Palette, MAC Lightscapade MSF, Hourglass Primer Serum and Benefit Gimme Brow.

Top 5 Favourite Skincare Products: Clinique Moisture Surge Overnight Mask, Vichy Hyaluspot, Clinique Clarifying Lotion, GlamGlow Youthmud and Vichy Aqualia Thermal Serum.


+ When did you start blogging?
On the 16th of December 2012. I was MissMakeupMagpie.com until the 5th of April 2017, when I rebranded to GemmaEtc.com.

+ Why don’t you do face swatches?
I get asked this all the time and the simple answer is that I’m very shy and self conscious. There are thousands of bloggers who take amazing face swatch photos but sadly I’m not one of them, but I have massive respect for anyone that has the confidence to do them. Maybe one day I’ll feel comfortable enough in my own skin to reveal my flaws and do them but it’s just not something I feel comfortable doing. I like that my blog is purely about the products I feature, and I don’t want the ‘fame’ that some do with blogging and YouTube – I just want to blog daily about different products as I love it.

+ What camera do you use?
I now use the Olympus PEN E-PL7 for all of my photos, but I used a Nikon D5100 and D3200 prior to January 2016.